Best seller

Advertising Creativity for all Audiences

Doing or not doing ... that is the dilemma

A course by Daniel Granatta, Consultant / Advertiser / Engineer / Anthropologist

Best seller

97% positive reviews (708)

13,162 students

Audio: Spanish, English, French, Italian, Portuguese, Turkish

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About the video: Doing or not doing ... that is the dilemma

Overview

“In this lesson I give you a little advice when it comes to putting your ideas into practice, what is the worst that could happen?”

In this video lesson Daniel Granatta addresses the topic: Doing or not doing ... that is the dilemma, which is part of the Domestika online course: Advertising Creativity for all Audiences. Learn to conceptualize, produce, and sell ideas.

Partial transcription of the video

“Hello. welcome to this lesson I would have liked to perhaps have a light bulb to recite like Hamlet. because basically The lesson is about doing or not doing. and therein lies the dilemma. And... What I want... The key takeaway from this lesson is that ideas are worthless unless acted upon. You might be the smartest person alive. but without action. your brilliance is wasted. Just as cemeteries hold human remains. there countless hard drives filled with unused brilliant ideas. never brought to life. There are countless drawers or computers with hard drives where many brilliant ideas are sto...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Advertising Creativity for all Audiences

Level: Beginner
97% positive reviews (708)
13162 students
8 units
28 lessons (4h 39m)
4 downloads

Category
Marketing & Business
Areas
Advertising, Creative Consulting, Creativity, Marketing

Daniel Granatta

A course by Daniel Granatta

Teacher Plus

Consultant / Advertiser / Engineer / Anthropologist

Daniel Granatta's professional career stands out for his time in agencies such as Grupo W and JWT, where he developed his work as Creative Director, and in Flock, from where he started a movement that sought a disruptive change in advertising in Mexico.

For his work as a publicist, Daniel has won 6 lions in Cannes in one single year and has been a jury member at various festivals around the world. He is a writer and columnist in different magazines and blogs and, in addition, he works as a teacher in different universities, schools, and training centers in Spain, the United States, Mexico, and Colombia. He is currently a future design and innovation consultant.