Freelance: Keys and Tools to Find Success as Your Own Boss
Presentation
A course by Martina Flor, Lettering Artist
About the video: Presentation
Overview
“In this lesson I introduce myself and tell how I started being a freelance. To know me better, I will talk about the type of orders I receive and the clients I work with.”
In this video lesson Martina Flor addresses the topic: Presentation, which is part of the Domestika online course: Freelance: Keys and Tools to Find Success as Your Own Boss. Learn to manage your personal brand and build your own career.
Partial transcription of the video
“Hello. Welcome to this Domestika course. My name is Martina Flor and in this first lesson I'm going to tell you a bit about my work. what I do. so you can get to know me a little better. Well. i'm originally a graphic designer. although now I work as a letterer and typographer. But I worked for many years as an art director for advertising agencies or brands. I worked for a long time for the Levi's brand. for example. And at some point. i had a crisis with my work. As I advanced in the positions I held as a designer. i felt that... Yes. the work they did wasn't that interesting or that I di...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Freelance: Keys and Tools to Find Success as Your Own Boss
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Category
Marketing & Business -
Areas
Business, Creative Consulting, Design, Design Management, Marketing

Martina Flor
A course by Martina Flor
Buenos Aires-born Martina Flor has been based in Berlin for several years, where she runs a custom lettering and typography studio working internationally for clients such as The Washington Post, Vanity Fair, Cosmopolitan, Harper Collins, Fontshop, Monotype, and Etsy, among others.
Martina is cofounder of the popular online battle "Lettering vs Calligraphy" and founder of "Letter Collections." When she's not drawing letters, she travels to present her work at conferences and universities. She is the author of the book The Golden Secrets of Lettering, originally published in German and later translated into English, Spanish, French, Portuguese, and Japanese.
She also teaches the Domestika lettering courses The Golden Secrets of Lettering and Lettering for Perfectionists, as well as Freelance: Keys and Tools to Find Success as Your Own Boss , in which she reveals the secrets to the self-employed essentials.
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Category
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