Creation of an Attractive and Responsible Brand
What are we going to do in this course
A course by Julieta Tello, Business Coach
About the video: What are we going to do in this course
Overview
“In this lesson I will explain the contents that I will teach you throughout the course and the project that we will develop.”
In this video lesson Julieta Tello addresses the topic: What are we going to do in this course, which is part of the Domestika online course: Creation of an Attractive and Responsible Brand. Learn to create a positioning strategy and a marketing plan for success.
Partial transcription of the video
“In this lesson. i will share with you everything we will cover throughout the entire course. We will be working on how to create a brand. whether it's a personal brand. or a business brand. To achieve this. i will share the necessary tools. I used during 20 years of working in marketing explained in a very simple way so they are easy to implement. At the beginning. we will talk about our personal purpose to then transform it into a business idea and turn it into a brand purpose. We will use the Brand Lab Key. which is a tool I developed this after working in various companies. and I trust i...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creation of an Attractive and Responsible Brand
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Category
Marketing & Business -
Areas
Brand Strategy, Branding & Identity, Creative Consulting, Marketing
Julieta Tello
A course by Julieta Tello
Julieta Tello is an Argentine marketing strategist who has lived in London since 2012.
She helps entrepreneurs create successful brands through her consultancy firm The Curious Beetle. She has over 20 years of experience in marketing for global corporations and manages more than 20 brands.
Four years ago, she launched her own socially responsible brand, Design Junkie, which led her to become an Instagram influencer.
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Category
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