Typography Customization for Logo Design
Commissioning and conceptualization of the project
A course by Monotypo Studio, Graphic designer
About the video: Commissioning and conceptualization of the project
Overview
“In this lesson, I will teach you to discern the nature of our project from the customer provided brieff, and we will do research that will allow us to conceptualize our project.”
In this video lesson Monotypo Studio addresses the topic: Commissioning and conceptualization of the project, which is part of the Domestika online course: Typography Customization for Logo Design. Learn the process to modify typographies and give shape to a unique brand identity.
Partial transcription of the video
“Here is a classic brief example to guide you in crafting your own. Collect information that will be beneficial for developing your brand project. This will ensure you have all necessary details for success. This is intended to be a guide that will serve as a foundation. It is not necessary to ask the same questions. and if you want to make it more specific. you can create an even broader questionnaire. Here we generally place questions. such as the company's focus. which is crucial to determine if it will sell goods or services. a clear vital distinction. Another key question you can ask yo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Typography Customization for Logo Design
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Category
Calligraphy & Typography, Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Logo Design, Typography, Typography Design
Monotypo Studio
A course by Monotypo Studio
Daniel Barba López is a graphic designer by profession, specializing in corporate identity design and branding. He graduated from the University of Guadalajara, Mexico, and furthered his studies in the Facultad de Estudios Superiores Acatlán UNAM, Mexico.
As the director of Monotypo Studio, he leads a dedicated team that offers graphic solutions and creates integral communication resources for brands, bringing both vision and personality to the brands they work with. This can range from adding small details to a logo to proposing distinctive finishes for print, packaging, and other branded applications.
He has over 8 years of experience in working with brands and companies from around the world, such as VANS and Sony Music, and has worked on projects in the United States, Canada, France, the United Kingdom, and Saudi Arabia.
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- 5,799 students
- 17 lessons (2h 14m)
- 20 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, German, English, French, Indonesian, Italian, Dutch, Polish, Portuguese, Romanian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe Illustrator
Adobe PhotoshopCategory
Areas
