Digital Illustration with Illustrator and Photoshop
Conceptualization of the idea: moodboard
A course by Julian Ardila, Illustrator and designer
About the video: Conceptualization of the idea: moodboard
Overview
“In this lesson, we will work on the moodboard, which will help us to have an approach to the image we want to capture on our poster. We will start with the creative process in search of the idea, we will download references in terms of illustration, logo and color palette. ”
In this video lesson Julian Ardila addresses the topic: Conceptualization of the idea: moodboard, which is part of the Domestika online course: Digital Illustration with Illustrator and Photoshop. Learn to communicate and create a graphic identity through illustration.
Partial transcription of the video
“In this segment. we will focus on developing a mood board. We'll create miniature versions of our poster featuring the street vendor. Exploring various references related to logo design. typographic choices. compositional elements. and color schemes will be crucial. This process aims to establish a clear vision Let's begin. Let's begin. Usually. i start by seeking references that align closely with our objective. Our sketch aims to capture and clarify the idea we're focusing on in this segment. References can come from many places. right? From books. photography. from the same street. from ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Illustration with Illustrator and Photoshop
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Category
Illustration -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Digital Illustration, Traditional illustration, Vector Illustration
Julian Ardila
A course by Julian Ardila
Julián Ardila is a Colombian illustrator and designer based in Mexico, where he founded his own studio: Franca. His beginnings were in advertising, working for agencies such as Leo Burnet and Sancho BBDO. It was a campaign of the latter, in which several illustrators and designers offered to make the brand image of small merchants and street vendors, which served as a springboard to work for clients such as Adidas, Renault, Red Bull, Club Colombia, NBA, Facebook or Google.
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- 19 lessons (3h 42m)
- 9 additional resources (6 files)
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- Audio: Spanish, English, French, Italian, Portuguese, Turkish
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- Level: Beginner
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Recommended software & tools for this course
Adobe Illustrator
Adobe PhotoshopCategory
Areas
