Commercial Photography: Find Your Authentic Style
Art Direction 2
A course by Aleksandra Kingo, Commercial Photographer and Director
About the video: Art Direction 2
Overview
“Once you've finished your sketches, it's time to create a mood board to communicate your ideas even better. Let me show you how to do this.”
In this video lesson Aleksandra Kingo addresses the topic: Art Direction 2, which is part of the Domestika online course: Commercial Photography: Find Your Authentic Style. Attract your dream clients by developing your own unique visual identity and building a striking photography portfolio.
Partial transcription of the video
“Art Direction Our sketch one is done and coloured in. I'm not going to get into tons of details, but I've gone through the same process with my other sketch, popping the perfume bottle, the real product that I'll use to understand the look and feel a bit better. As you can see, I did copy and paste the colours. I do have some carpet floor here that's become blue and I have a curtain, so it's an indoor situation. Perhaps by the window, looking at the floor in an intimate way. The colours have been lifted off the other shot. It's not a rule, you don't need to do it. You can go and have your s...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Commercial Photography: Find Your Authentic Style
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Category
Photography & Video -
Software
Adobe Photoshop, Capture One -
Areas
Advertising, Commercial Photography, Digital Photography, Photographic Lighting, Photography, Product Photography, Studio Photography
Aleksandra Kingo
A course by Aleksandra Kingo
Aleksandra Kingo is a commercial photographer and director who works in Europe as well as the US. Growing up in Lithuania, Aleksandra spent her time creating dreamy, surreal photographs to express her creativity and won a competition at just 17 years old, which led her to consider a career in the industry. She went on to study fashion styling and photography at the University of the Arts London where she honed her skills.
After graduating, Aleksandra began sharing her work online and working on projects in line with her style, one of which led to her working with the major London agency M&C Saatchi. Since then, she has worked with clients including Virgin Atlantic, Glenlivet Whisky, Miu Miu, Kenzo, Nespresso, Honda, and Häagen-Dazs.
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- 1,518 students
- 15 lessons (2h 30m)
- 11 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe Photoshop
Capture OneCategory
Areas
