TikTok Shop: Monetization Strategies for Creators and Micro-influencers
A course by Gabriel Perelman , Growth Marketing and Performance Specialist

Monetize content on TikTok Shop by optimizing sales with effective digital marketing and affiliate strategies
Discover how to transform your passion for TikTok into a solid income stream through TikTok Shop. Learn how to monetize as a seller or content creator by leveraging the platform's exclusive features, such as Showcase, Shoppable Videos, and Live Shopping. This course will guide you from choosing winning products to creating effective content that captivates your audience and converts views into sales. Learn the essential tools to manage and optimize your campaigns, maximize the reach of your collaborations, and structure successful sales strategies.
Dive into the world of affiliate marketing to boost your results. Learn how to select strategic partners and define attractive commissions that benefit everyone involved. Discover how to analyze performance metrics to adjust your approach and ensure consistent growth. With practical techniques and expert advice, you'll be ready to stand out from the competition and take your projects to new levels in the dynamic TikTok Shop ecosystem.
What will you learn in this online course?
20 lessons & 26 downloads
- 340 students
- 20 lessons (3h 12m)
- 26 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, German, English, French, Indonesian, Italian, Dutch, Polish, Portuguese, Romanian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
What is this course's project?
Students will learn how to monetize their content on TikTok Shop, exploring effective sales strategies. They will identify winning products, set prices, collaborate with creators, and optimize their TikTok presence to maximize sales and connect with their audience.
Who is this online course for?
This course is designed for content creators, nano-influencers, and micro-influencers looking to monetize their projects on TikTok Shop. It's ideal for those who want to transform their creativity into sales, using effective strategies and digital marketing tools on a dynamic platform.
Requirements and materials
Extensive knowledge is not required, but basic understanding of e-commerce and TikTok is helpful. A mobile device with TikTok installed, a stable internet connection, and access to basic editing tools like CapCut or InShot are recommended.

Gabriel Perelman
A course by Gabriel Perelman
Gabriel Perelman is a Growth Marketing and Performance expert with a distinguished track record in the world of digital marketing. He studied Economics and Journalism, disciplines that provided him with essential analytical and communication skills for...
Content
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U1
Introduction to TikTok Shop
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Introduction
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What is TikTok Shop? Why is it a game-changer?
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Ways to sell
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TikTok Shop Platforms
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U2
Products
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Selection of winning products
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Considerations when uploading products 1
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Considerations when uploading products 2
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Price definition
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U3
Affiliate program
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Types of collaborations
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How to define commissions
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How to choose collaborators
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How to select brands or products to promote
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Samples, promotions and campaigns
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U4
Effective content creation
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The structure of the content
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Types of Hooks
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Types of development
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Other key elements of Effective Content
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U5
Optimization and scalability
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Key elements for increasing sales: salespeople
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Key elements for increasing sales: creators
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Podcast: My journey between data, creativity and TikTok
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FP
Final project
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TikTok Shop: Monetization Strategies for Creators and Micro-influencers
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What to expect from a Domestika course
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Connect with a global creative community
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