Creative Direction 2.0: AI as Your Co-Creative Director
A course by Fashion Coupids , Fashion Design
Learn creative direction with AI for fashion campaigns, branding, social media content, moodboards, shot lists and generative images
Learn how to use AI as a co-creative director to design, plan, and execute complete visual campaigns from research to final images. In this Creative Direction 2.0 course, you will work with ChatGPT and Higgsfield AI – Nano Banana Pro to combine strategic thinking, visual storytelling, and generative AI across fashion, branding, content, and advertising.
Step by step, you will use AI for trend research, cultural insight, and consumer mood analysis, then turn those findings into campaign concepts, taglines, and narrative frameworks. You will build moodboards, explore art direction, styling, wardrobe, hair, makeup, sets, and locations, and test multiple aesthetics before committing to a direction.
You will then translate concepts into shot lists, storyboards, camera angles, framing, lighting approaches, and production checklists for real-life shoots. Finally, you will learn to bring campaigns to life entirely with generative AI, creating consistent images for social media, billboards, editorials, and digital content, while keeping human judgment, taste, and ethics at the center of every creative decision.
What will you learn in this online course?
8 lessons & 3 downloads
- 34 students
- 8 lessons (51m)
- 3 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: English, German, Spanish (Latam), French, Indonesian, Italian, Dutch, Polish, Portuguese, Romanian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
ChatGPT
Higgsfield
Nano BananaWho is this online course for?
For creative directors, fashion or branding professionals, content creators, art directors, and advertising creatives seeking to integrate generative AI into their workflow, enhance visualization, and guide campaigns with strong human-led judgment across digital platforms and real-world productions.
Requirements and materials
No extensive experience required, only basic computer skills, internet access, curiosity for fashion or branding, comfort navigating digital tools, and access to platforms like ChatGPT and Higgsfield AI for experimenting with prompts and visuals.
Fashion Coupids
A course by Fashion Coupids
Fashion Coupids is a creative project led by Jen, a specialist in fashion design, art direction, and digital content creation. Her work stands out for a unique aesthetic that blends romantic storytelling, experimental creativity, and carefully crafted visual production. Through Fashion Coupids, she has built a distinctive universe where fashion, styling, photography, and video come together to create pieces with a strong and recognizable identity.
Her multidisciplinary approach has positioned her as an emerging reference on social media, collaborating with international brands and projects and growing a community that follows her distinctive aesthetic vision. In her courses, she shares her creative methodology so that professionals and enthusiasts can learn to conceptualize, produce, and communicate visual projects with a contemporary and highly personal perspective.
Content
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Creative Direction 2.0: AI as Your Co-Creative Director
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Introduction to Creative Direction 2.0: AI as Your Co-Creative Director
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AI as Your Co-Creative Director
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Using AI for Trend Research and Cultural Insight
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Ideation, Moodboards, and Concept Planning with AI
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Art Direction and Styling with AI
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Shot Lists, Camera Direction & Real-Life Visualization
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Bringing Campaigns to Life with Generative AI
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Wrap-Up: Creative Direction 2.0 in Practice
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Final project
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
What are Domestika's online courses?
Domestika courses are online classes that allow you to learn new skills and create incredible projects. All our courses include the opportunity to share your work with other students and/or teachers, creating an active learning community. We offer different formats:
Original Courses: Complete classes that combine videos, texts, and educational materials to complete a specific project from start to finish.
Basics Courses: Specialized training where you master specific software tools step by step.
Specialization Courses: Learning paths with various expert teachers on the same topic, perfect for becoming a specialist by learning from different approaches.
Guided Courses: Practical experiences ideal for directly acquiring specific skills.
Intensive Courses (Deep Dives): New creative processes based on artificial intelligence tools in an accessible format for in-depth and dynamic understanding.
When do the deep dive courses start and when do they finish?
All deep dive courses are 100% online, so once they're published, deep dive courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
What do Domestika's deep dive courses include?
The deep dive courses are divided into different modules. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with other students, as well as share your work and your final project, creating a community around the deep dive courses.
Have you been given a deep dive courses?
You can redeem the deep dive courses you received by accessing the redeeming page and entering your gift code.
ChatGPT
Higgsfield
Nano Banana