Launch Your Newsletter on Substack
A course by Reina Rodríguez Taylhardat , Social Communication Expert
Joined February 2019
Launch a Substack newsletter from idea to first published email with design, About page, subscribers and growth tips
Joined February 2019
Launch your newsletter on Substack and turn an idea into something people actually look forward to reading. This course walks you through the platform in a simple, practical way so you can build a newsletter, blog, podcast, or video space without feeling at the mercy of social‑media algorithms.
You start by getting the basics in place: your account, design choices, branding, and your welcome emails. From there, you work out your niche and point of view with the three‑circle exercise, choose what you want to write about, decide who you’re talking to, and write an About page that convinces visitors to stick around. You’ll also learn how to structure and send your first issue, write subject lines that people actually open, add clear calls to action, and use Substack’s stats to improve as you go.
It’s made for writers, creators, entrepreneurs, designers, podcasters, marketers, and freelancers who want to grow an audience by email and keep full ownership of their subscriber list — no technical background needed.
What will you learn in this online course?
7 lessons & 13 downloads
- 10 students
- 7 lessons (57m)
- 13 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, German, English, Italian, Portuguese
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
CanvaWhat is this course's project?
The course project is to transform an idea into a real and functional Substack newsletter. From conceptualization and content creation to platform setup and sending the first newsletter, everything will be done with a practical and creative approach.
Who is this online course for?
People who want to start a Substack newsletter and talk directly to their readers without chasing algorithms. If you enjoy sharing ideas through writing, audio, or video — whether you're a creator, writer, entrepreneur, freelancer, marketer, or someone just getting started — this course is for you.
Requirements and materials
You don’t need a big résumé for this. Curiosity helps, a small idea to start with, internet access, a browser, a free Substack account, and the ability to check email. If you can commit to writing every now and then and don’t mind leaning on AI for help, you’re good. Canva is nice to have but not required.
Reina Rodríguez Taylhardat
A course by Reina Rodríguez Taylhardat
Reina Rodríguez is Venezuelan by birth and Mexican by adoption. She studied social communication in Venezuela and has spent more than 10 years working in content marketing for consumer brands such as the Food Network, E! Entertainment Television, and Johnson's Baby.
She is currently the social media manager at WeWork, a global coworking community startup in Latin America and Spain.
Content
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Launch Your Newsletter on Substack
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What Is Substack?
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Take a look around Substack
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Conceptualize Your Substack
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Create Your Substack
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Create Your About Page
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Send Your First Newsletter
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Tips and Tricks
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Final project
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika courses are online classes that allow you to learn new skills and create incredible projects. All our courses include the opportunity to share your work with other students and/or teachers, creating an active learning community. We offer different formats:
Original Courses: Complete classes that combine videos, texts, and educational materials to complete a specific project from start to finish.
Basics Courses: Specialized training where you master specific software tools step by step.
Specialization Courses: Learning paths with various expert teachers on the same topic, perfect for becoming a specialist by learning from different approaches.
Guided Courses: Practical experiences ideal for directly acquiring specific skills.
Intensive Courses (Deep Dives): New creative processes based on artificial intelligence tools in an accessible format for in-depth and dynamic understanding.
All deep dive courses are 100% online, so once they're published, deep dive courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The deep dive courses are divided into different modules. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with other students, as well as share your work and your final project, creating a community around the deep dive courses.
You can redeem the deep dive courses you received by accessing the redeeming page and entering your gift code.
Canva