Pinterest Business as a Marketing Tool
Magic formula to create the perfect pin
A course by Mercedes Valgañón, Graphic Designer, Illustrator, and Community manager
Joined October 2011
About the video: Magic formula to create the perfect pin
Overview
“Yes, there is the magic formula to create the PERFECT PIN and here I will reveal it.”
In this video lesson Mercedes Valgañón addresses the topic: Magic formula to create the perfect pin, which is part of the Domestika online course: Pinterest Business as a Marketing Tool. Learn to optimize your professional profile and create content that attracts quality traffic.
Partial transcription of the video
“Yes. there is a formula for the perfect pin and I'm going to reveal it to you in this unit. A pin is into image and text. Now let's go with the first part. There are three kinds of PINs: image-based. infographic-based. and those that combine both or a video. In this lesson. we will analyze each one of them. Now I'm going to reveal to you the formula for creating the perfect pin. Every pin must include these five elements to be rewarded by Pinterest's algorithm. An ideal pin should feature an eye-catching image. a thorough description. a compelling call to action. relevant hashtags. and must...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Pinterest Business as a Marketing Tool
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Category
Marketing & Business -
Areas
Digital Marketing, Information Design, Social Media

Mercedes Valgañón
A course by Mercedes Valgañón
Mercedes Valgañón, known as Hey Mercedes on Pinterest, is a graphic designer and illustrator from Zaragoza who lives and works in Barcelona, Spain. Recognized for her work as a designer, Mercedes has three million followers on her Pinterest account, which makes her one of the most followed in Spain and number 121 worldwide.
For seven years she worked at the advertising agency Smäll, in charge of accounts such as the Barcelona City Council, UOC, Romantics, and the dosMares swimwear brand, and for the last five years she has been working for the Catalan clothing brand Yerse, as a graphic designer and community manager.
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