Guided Course: Produce a lifestyle shoot for Instagram

Overview

“Now that we have our brand we need to study it. To make decisions about how we will go forward we would need to look at past work they have on social media and their website, study their lighting and preferred model choices and decide on some keywords that reflect the brand. ”

In this video lesson Emma-Jane Lewis addresses the topic: Studying the Brand, which is part of the Domestika online course: Guided Course: Produce a lifestyle shoot for Instagram. Capture authentic moments and create visually captivating images that reflect your style and connect with your audience..

Partial transcription of the video

“In this lesson, we're going to be studying our brand ready for our final project. So now that we have our brand. And we've been hired for the job, what we need to do is actually study the brand. So we know what we're going to be doing on the shoot itself. So this doesn't have to be really in depth unless the client is asking for something that might be quite difficult, or maybe is making you a little bit uncomfortable so that you want to actually go deeper into the brand. to make sure that the shoot is as seamless as possible for you. To start, what we normally do is look at the website, an...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Guided Course: Produce a lifestyle shoot for Instagram

• Level: Beginner
• 33 students
• 1 unit
• 11 lessons (2h 52m)

• Category

  Photography & Video

• Software

  Adobe Lightroom

• Areas

  Art Direction, Branding & Identity, Content Marketing, Instagram, Instagram Photography, Photo Retouching, Photographic Composition, Photography, Photography Post-production, Social Media